4 Good Reasons To Start An Email List On Medium As Soon As Possible
for instance, it generates $44 for every $1 spent
Someone letting you into their inbox is a way bigger deal than someone just following you.
As a marketer myself, I can’t think of another marketing tool that’s as consistently profitable as email marketing.
Around 3.9 billion people globally used email in 2020.
This number is estimated to grow to 4.48 billion by the year 2024.
- Do you suspect that you were made for more?
- Do you suspect that building a writing business that you truly love is really possible?
If you say ‘YES!’ to both, I‘d love to give you 4 good reasons to invest in your email list.
4 key advantages of email marketing
Building an email list is important and the foundation for your online business.
It’s the only asset in your digital business that’s proven to:
#1 generate 4,400% Return on Investment (ROI) making it one of the most effective options available.
Meaning email generates $44 for every $1 spent, according to Digital Marketing pro Amy Porterfield.
#2 Your email list becomes more valuable with time.
#3 You can build a real connection and serious intimacy with your audience.
#4 Your messages really get seen: 20–30% average open rates vs. 2–3% organic visibility on social media in general.
Medium’s new subscription feature
When you check your ‘Partner Program Earnings’ click on the button called ‘Audience stats’.
- 👉If you click on the button you see the new page called ‘Your audience’.
- 👉As you can see in August 2021 I had (only!) 5 email subscribers = Readers who have opted-in to receive emails from me.
- 👉By clicking on ‘View details’…
you see your subscriber’s profiles, email addresses, and even the subscription date.
- 👉You can also get a list of your subscribers and their emails.
How I’ve grown my email list and promote my email subscriptions
Since August 2021…
- I’ve grown my follower base from 800 to 1.6K
- and my subscribers from 5 to around 80.
My secret? Below every single post, I offer my followers and readers to become a subscriber.
It looks like this.
There’s a call-to-action (CTA) at the bottom of every long form article.
If you click on the link you can type in your email address and become a subscriber.
Email marketing service provider for you
Once you have your first subscribers, you can download a CSV file…
and use their email addresses.
Sending out hundreds of emails takes a lot of time and effort.
An email marketing software can help you. It automates the process.
There is various email marketing software available, for instance, these 4 are particularly popular with marketers:
These 4 email marketing software offer different features, payment plans, levels of usability, and user experience, and so on.
I will write a follow-up article about the email marketing services for you.
Final Takeaways
With over 15 years of experience and working for various clients, brands, and companies, my recommendation is to start building an email list now.
It’s about time.
When you start blogging on Medium and generate engaging content, people can’t help but click on it, they fall in love with your writing and your personality, and voilà… they opt-in for your email list.
Here's my Call-to-Action, guys :) Kristina God is 11x Top Writer and one of Medium’s Top 2,000 Writers. 4x she received the Medium bonus. She loves to share her Medium 101’s, hacks as well as tips and tricks with new writers.👉 Get my 'Medium 101' newsletter with more tips and tricks 📨!
