Summary

The article advises against three outdated Etsy selling strategies in 2024, emphasizing honest pricing, the limited value of AI art, and the importance of branding.

Abstract

The article "3 Popular Etsy Tips You Should Avoid in 2024" cautions Etsy sellers against using misleading pricing tactics, relying heavily on AI-generated art, and neglecting branding. It suggests that while a low price for one product variant may attract initial interest, it can also create a perception of dishonesty that drives customers away. The over-saturation of AI art in the market is noted as a reason why it no longer guarantees sales success. Instead, AI should be used as a tool to enhance product development and listing optimization. Lastly, the article underscores the significance of branding, arguing that a strong brand identity is crucial for converting casual browsers into loyal customers, and it can be achieved effectively with free tools like Canva.

Opinions

Misleading prices, such as listing one product variant at a very low price and others at much higher prices, is seen as a deceptive practice that can harm an Etsy shop's reputation.
The use of AI art tools like Midjourney is considered overhyped and unlikely to lead to a sustainable business due to market saturation.
AI art is not entirely dismissed; it is suggested that AI can be beneficial when used to assist in the creative process and improve product listings.
Branding is deemed essential on Etsy, as it communicates reliability and establishes an emotional connection with customers, leading to increased sales.
The article promotes the idea of building an authentic brand using free resources, which can create a distinctive shop identity and foster customer loyalty.
The author offers a free PDF guide and encourages subscriptions for further insights into starting a print-on-demand business and selling on Etsy.

3 Popular Etsy Tips You Should Avoid in 2024

Myths that are hurting your sales.

Do you sell stuff on Etsy?

If so, you’ve probably read tips from bloggers and “gurus” about how to make more sales.

Some of that advice seemed smart at first.

But it might actually be hurting your shop!

Let’s talk about 3 popular Etsy tips you should avoid in 2024.

These strategies might have worked once. But now they turn off buyers and get bad results.

Use Misleading Prices

You may have heard to list one product variant at a super cheap price.

Then make the other options much higher.

The idea is that shoppers will click for the deal. But then they’ll buy something more expensive anyway.

This approach can feel sneaky, though! And dishonesty annoys customers.

Once they notice the price jump, they may leave your shop with a bad taste.

Do you really want people to think your shop uses gimmicks and tricks? Probably not.

Instead, use honest pricing that reflects your products’ value.

AI Art Will Make You Rich

You may also hear advice about using AI tools like Midjourney.

Just type in prompts and make the art into products!

But while AI art is cool, this strategy has big issues:

It’s extremely common now, so buyers aren’t impressed.
The market is totally saturated with it.

You might occasionally sell an AI print or shirt.

But you won’t build a solid long-term business that way.

However, you CAN use AI as a helper rather than a shortcut. For example, use it to brainstorm product ideas or optimize listings.

That way, AI boosts what you offer rather than replacing you.

Branding is Useless

Finally, some claim branding doesn’t matter on Etsy. But nothing could be further from the truth!

Sure, shoppers find you through listings first.

But a strong brand makes them more likely to buy once they land on your page. It shows you’re reliable and established.

Plus, branding is about more than logos and banners.

It’s the “vibe” your entire shop gives off.

This vibe lets buyers connect with you as a real human.

And that emotional bond leads to more sales!

You don’t need an agency to build your brand either.

With free tools like Canva, you can make logos, social posts, and more.

Little by little, you’ll craft a shop identity that wows your audience!

Now you know 3 outdated tips to avoid for your Etsy shop in 2024. The choice comes down to this:

Will you use shady tactics that turn off buyers? Or build an authentic brand that converts window shoppers into loyal fans?

The decision is yours! But if more sales and less stress sound good, you know which path to follow.

Thanks for reading!

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